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Scandinavian Patterns - Haigh’s Chocolates Christmas Range
Created in-house with Haigh’s Chocolates.
Photography by Randy Larcombe.
Secretly, in the office, we used to say ‘make it Ugly Christmas Sweater, but beautiful!’.
This range ended up 100% beautiful and 0% Ugly Christmas Sweater, but the layering and placement of these delicate shapes still bears a tenuous resemblance to its inspiration.
This entire range is made with one tear drop shape, and one thin line, multiplied and recreated in hundreds of ways to create a robust and stunning range.
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Faire Creative.
Faire means “to make”, “to do”, or “to play”.
Strategy-led branding, design and illustration.
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